News

Memorex MyVideo™ Camcorders Capture and Share Life's Meaningful Moments

Pocket-sized camcorders offer easy uploading and web sharing

October 15, 2009             Tags:

Camcorders     

OAKDALE, Oct. 15, 2009 — Zoom in on life's moments before they zoom out. Memorex, a portfolio brand of Imation Corp (NYSE: IMN), announces the release of the Memorex MyVideo™ and MyVideo HD camcorders — stylish pocket camcorders designed to capture life's impromptu moments.

"MyVideo camcorders offer families an easy way to record, view and share, not only special occasions, but also the little moments that happen in everyday life," says Jessica Walton, Memorex global brand manager. "Whether you want to record your child's holiday recital or capture an impromptu dance party at home, MyVideo camcorders are simple to use and fit perfectly into a pocket or purse." 

With integrated USB ports, MyVideo camcorders feature one-touch recording, editing software, and easy uploading and sharing to websites like Facebook and YouTube. The camcorders also offer instant playback to TV — no PC uploading required — and the ability to capture photos and video. For the best viewing experience, the MyVideo HD model also includes a full-size HDMI port and cable. 

Pricing and Availability

Available in black or pearlized white (colors vary by model), select models of the Memorex MyVideo camcorders are now available in select Toys 'R' Us and OfficeMax stores for the suggested retail price of $99.99 to $129.99. 

For Press Inquiries
Rebecca Herbst
OLSON
612.215.9828
rstudinger@oco.com

About Memorex

A portfolio brand of Imation Corp (NYSE: IMN), Memorex is one of the most trusted and recognized consumer brands in modern marketing history. For fifty years, Memorex has developed products that help families create and preserve memories. In 1961 Memorex flourished as a leader in the magnetic tape industry. Today, Memorex has grown into a brand that empowers families to create the memories they want to preserve. From magnetic tapes to computer systems to audio products, in its fifty years Memorex has become a trusted household brand that brings the family together.

Memorex, the Memorex logo and Imation are trademarks of Imation Corp. and its subsidiaries. All other trademarks are property of their respective owners.

Contact Media Relations

Tel:

Fax:


Tel: 888-466-3456

Fax: 888-704-4200