OAKDALE, Minn. and CERRITOS, Calif. - Nov. 11, 2008 - Imation Corp. (NYSE: IMN), a worldwide leader in removable data storage, A/V consumer electronics and accessories markets, and Memorex, a portfolio brand of Imation Corp, today announced that the Memorex Lite Wall Mount for flat-panel TVs has been named a 2009 CES Innovations Design and Engineering Award Honoree. The Memorex Lite Wall Mount is the world's thinnest full-motion wall mount, featuring a patent-pending, space-saving design that mounts LCD and plasma televisions as few as 1.5 inches from the wall.

The CES Innovations Design and Engineering Awards recognize the most innovative and best designed consumer electronics. Every year, a preeminent panel of judges comprised of independent industrial designers, independent engineers and members of the trade press, gather to select award honorees. This year, the judges selected the Memorex Lite Wall Mount as an honoree in the category of Home Theatre Accessories for the product's engineering, aesthetic and design qualities; user value; and unique features.

Engineered at Imation's research and development facility in Oakdale, Minn. and marketed under the Memorex brand, the Memorex Lite Wall Mount features a proprietary patent-pending, space saving design and sturdy, heavy-gauge steel construction that mounts 30-inch to 50-inch LCD and plasma televisions of up to 150 pounds, as few as 1.5 to 2 inches from the wall, depending on TV weight.

The wall mount's unique TorqControl™ technology enables level retention and smooth, full-range motion, allowing the viewer to swivel, extend, retract and tilt the screen to enjoy the home theatre experience from any angle. The mount can tilt down 70 degrees with a 32-inch flat panel display and swivels up to +/- 25 degrees.

"Imation's talented team of designers and R&D experts introduced unique features to the Memorex Lite Wall Mount to meet consumers' desire for electronics that fit their lifestyle," said Carla Pihowich, Memorex brand director, Imation Corp. "For instance, the Memorex Lite Wall Mount's ultra-thin sleek design combines with its sophisticated cable management system, which keeps cords tucked away neatly, to ensure the perfect integration of the home theatre experience into your living room décor. Home theatre fans also will appreciate the full-motion capabilities of the wall mount which lets the viewer swivel, extend, retract and tilt the screen to enjoy movies and shows from anywhere in the room."

Pricing and Availability
The Memorex Lite Wall Mount MX-2000 is available at authorized Imation distributors, wholesalers, resellers and e-tailers worldwide for a suggested retail price of U.S. $349.99.

About Memorex
Memorex is one of the most trusted and recognized consumer brands in modern marketing history. A portfolio brand of Imation Corp (NYSE: IMN), Memorex is the North American market share leader in optical media and media accessories at retail and one of the best known names in the consumer electronics industry. Memorex reaches into millions of homes with home audio and video products, MP3 players, digital picture frames, iPod® accessories, and LCD televisions that are stylish and simple in form and function. For more information about Memorex, please visit www.memorex.com.

About Imation Corp.
Imation is a leading global developer and marketer of branded products that enable people to capture, save and enjoy digital information. Our world-class portfolio of digital storage products, audio and video electronics, and accessories reaches customers through a powerful global distribution network. The goal is a company with strong commercial and consumer businesses and continued long-term growth and profitability that creates shareholder value. Imation Corp.'s global brand portfolio, in addition to the Imation brand, includes the Memorex brand, one of the most widely recognized names in the consumer electronics industry, famous for the slogan, "Is it live or is it Memorex?" and the XtremeMac brand. Imation is also the exclusive licensee of the TDK Life on Record brand, one of the world's leading recording media brands. Additional information about Imation is available at http://www.imation.com.

For press inquiries, please contact:

Josie Lee
Brodeur Partners
602-808-1162
jlee@brodeur.com

Sarah Sbordone
Brodeur Partners
602-808-1167
ssbordone@brodeur.com

TorqControl, Memorex, the Memorex logo, and Imation are trademarks of Imation Corp and its subsidiaries. All other trademarks are property of their respective owners.LCD television size specifications are based on diagonal screen measurements.

Source: Imation Corp